Core Responsibilities:

Lead global brand transformation and capital value through integrated communications, enabling the AIoT→AI+Healthcare pivot while building a 3D marketing ecosystem (mass market/capital market/clients).

Brand Value Proposition Elevation

Translate "AIoT→AI+Healthcare" strategy into a unified global value narrative

Build healthcare sub-brand ecosystem: Integrate technical DNA with medical expertise to establish visual identity

Develop strategic communication assets: Brand story, strategic decoders, ecosystem mapping

Global Campaign Orchestration

Media Matrix Engineering

Build digital comms hubs (corporate site/social media/featured reports)

Commercial project planning

Orchestrate project commercialization packages & regional rollouts (HK/Singapore hubs)

Capital-Brand Synergy

IR-PR Value Amplification

Elevate financial performance efficiency into ESG brand equity

Capital Relations Infrastructure

Establish financial media fast-lanes & market intelligence radar