Etiqa is looking for a dynamic individual to join our team. Do you have what it takes?

Are you:

• Passionate about working with people?
• A creative thinker with a positive attitude & outlook?
• A strong dynamic communicator able to collaborate effectively?
• Willing to learn, adapt & grow in a fast paced work environment?

WANT TO MAKE A DIFFERENCE?

This exciting proposition allows you to work with Etiqa, a leader in the insurance sector, optimizing your unique skill set, and getting onboard our journey towards "Making The World A Better Place".

SCOPE OVERVIEW

• Responsible for the online revenue of the online product
• Working with internal teams for product enhancement and development
• Work with external agencies on campaign idealization and execution
• Work with partners on sponsorships and events
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies for digital conversion paths
• Plan, execute, and measure experiments and conversion tests
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Strategize and plan the marketing calendar and execution of various marketing campaigns on ATL platforms including print, OOH, TVC, radio etc

IDEAL CANDIDATE

The ideal candidate comes with at least 4 years of product marketing experience in insurance industry with demonstrated experience in managing web analytics, marketing automation platforms and overseeing digital marketing campaigns. Successful candidates are self-starters who possess excellent analytical, communication and project management skills. Proven tracked records in sales via digital platforms, and display creativity in developing campaigns to target segments. A Bachelors' in marketing/business admin or any other relevant disciplines. Experience and familiar with insurance product and general insurance will be a distinct advantage. Ideal profiles be able to work independently and as a team, highly motivated and goal-oriented and enjoy working in dynamic and fast pace environment.