Role:Director of Content Ecosystem - AI Firm

JD:


Mission: Build a global content ecosystem and enable industrial-scale production and
distribution of marketing content through AI.
Core Responsibilities
1. Platform Ecosystem Development
o Establish strategic partnerships with platforms such as TikTok, YouTube, and Meta to gain vertical traffic privileges, including:
▪ Early access to platform algorithm testing
▪ Exclusive traffic subsidies for customized campaigns o Build a centralized data monitoring hub to track key metrics such as lead conversion rates and dealer-driven traffic
2. Influencer Network Development
o Build a resource pool of 1,000+ influencers (MCN), and co-develop an AI- based influencer value assessment model (analyzing fan quality and vertical alignment)
o Incubate 10+ local automotive influencers within 6 months, each with 500K+ followers
o Design a virtual influencer operation system to reduce reliance on real influencers by 40%
3. Dealer Enablement Solutions
o Deliver standardized content toolkits (e.g., multilingual script generation, local influencer matching, compliance checks)
o Reduce per-content production costs to 30% of the industry average

Job Requirements
• 7+ years of overseas content operations experience, with 3+ years of hands-on experience in the Southeast Asian market
• Proven success in managing influencer networks with 500K+ followers; automotive industry experience preferred (familiarity with full funnel conversion from brand exposure to lead generation)
• In-depth knowledge of the latest overseas media platform algorithms (e.g., TikTok Search Ads Toggle optimization, YouTube Shorts distribution logic); strong connections with senior contacts at TikTok/YouTube preferred
• Proficient in Python/SQL, capable of independently conducting content attribution analysis
• Fluent in English (IELTS 7.0 or equivalent) and at least one Southeast Asian language