JD:

Mission: Achieve deep market penetration and revenue growth for AI tool solutions in the Southeast Asian market.

Core Responsibilities

1. Market Strategy Implementation

o Execute localized marketing initiatives (e.g., right-hand drive vehicle campaigns, adaptations for Muslim cultural norms)

o Formulate and achieve quarterly key performance indicators (e.g., $1M+ in quarterly contract value, 15%+ quarter-over-quarter growth in store GMV)

2. Customer Ecosystem Development

o Develop top-tier key accounts (KA), design and implement AI livestreaming platform solutions, and meet key metrics (e.g., lead acquisition cost <$20, tool usage rate ≥80%)

o Establish a network of 1,000+ dealers to standardize coverage of small and medium-sized clients, and promote product deployment in stores (e.g., store traffic conversion rate ≥25%, average GMV growth ≥15% within 6 months)

3. Regional Risk Management

o Establish a rapid-response mechanism for cultural compliance (e.g., crisis response time
o Maintain relationships with government bodies and platform partners to secure policy benefits

Job Requirements

• 8+ years of marketing and management experience in Southeast Asia, with a proventrack record of leading cross-functional tech-marketing teams of 50+; automotive industry background preferred

• Familiarity with Southeast Asian cultures and local laws and regulations, with hands- on experience in countries such as Singapore, Malaysia, Thailand, and Indonesia

• Preferred: strong connections with senior contacts at platforms like TikTok and YouTube

• English proficiency required; fluency in at least one Southeast Asian language preferred