Responsibilities

About E-commerce

TikTok Shop is a discovery-based E-Commerce platform dedicated to becoming the first choice for users to discover and get good products at good prices. In multiple scenarios such as livestream E-Commerce and video content E-Commerce fields, the international E-Commerce business hopes to provide a more personalized, proactive and efficient consumption experience for global users, provide good platform services for merchants, and achieve our mission of "to sell good things with a good price easier; to make life better at user's fingertips".

About the team

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and exciting e-commerce experience to our users. Our mission is to democratize commerce through technology, and we're looking for passionate individuals to join our team to make a difference.

Responsibilites

1. Develop and execute product strategies aimed at acquiring, engaging, and retaining users.

2. Identify and prioritize growth opportunities based on market trends, user insights, and data analytics.

3. Design and implement scalable promotional tools and systems that empower merchants to create effective campaigns.

4. Optimize promotional effectiveness through A/B testing, personalization, and data-driven decisions.

5. Collaborate with engineering, design, data, and business teams to deliver high-quality product features.

6. Advocate for a user-first approach, ensuring that all growth and promotion strategies enhance the overall user experience.

Qualifications

Minimum Qualifications

• Bachelor's degree or above.
• Minimum 5 years of e-commerce product experience.
• Possess good user empathy and business logic, interested in overseas markets, able to actively research and identify differences in different markets.

Preferred Qualifications

• Excellent logical and structured thinking, able to clearly define and decompose core indicators, reasonably evaluate business benefits, and have judgment on priorities; deeply understand the key to product success or failure, can clearly define problems, seek multiple solutions.
• Strong collaboration and stress resistance ability, able to clearly define project goals, plan project rhythm, and coordinate cross-team resources to implement projects.

Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.