Our sales assistant role is an administrative professional who supports the sales team by managing daily operations, coordinating sales activities, maintaining customer data, generating sales reports, and ensuring smooth order processing, essentially acting as the backbone of the sales department without directly closing deals themselves; their primary focus is on providing efficient support to sales representatives to maximize sales productivity.

Key responsibilities of a sales coordinator:

• Ability to do effective sourcing is a must.
• Work with sales team in the planning and execution of lead generation activities and ensuring follow-up thereafter.
• Assist the Sales Manager or Management to initiate sales/marketing activities that is consistent with achieving company's sales objective.
• Work with Sales team to provide product, business, and technical knowledge in support of pre-sales activities.
• Work with sales team to help define opportunities in business, involve in specification for bid tender/RFQ processing and proposal.
• Perform collective feedback and gathering competitive analysis and information from customer and market feedback.
• To maintain/service existing customers and to develop new customer base.
• To build strong customer relationships to enhance customer retention to generate more sales.
• Issues documentation as part of the sales process such as Purchase orders to suppliers, Delivery orders and Invoices.
• Track and follow up on pending payments by customers.
• Prepare sales reports.
• Identify, evaluate and establish connections with potential suppliers based on product inquiry technical and commercial requirements.
• Negotiate prices, payment terms and other commercial arrangements with suppliers.
• Prepare samples and other documentation for customer use as part of inquiries or tenders when required.
• Assist superiors with other tasks as and when required.

Required skills for a sales assistant:

• Excellent communication skills: Ability to interact effectively with customers, sales team, and other departments.
• Strong organizational skills: Efficiently managing multiple tasks and deadlines in a fast-paced environment.
• Attention to detail: Ensuring accuracy in data entry and sales documentation.
• Proficiency in CRM software: Expertise in using CRM systems to manage customer data and sales pipelines.
• Microsoft Office Suite proficiency: Comfortable working with Excel, Word, and PowerPoint
• Analytical skills: Ability to interpret sales data and generate insightful reports.