We are seeking a creative and motivated Marketing Executive to join our team with a focus on early childhood education. The ideal candidate will be responsible for developing and implementing marketing strategies to promote our services, increase enrollment, and build brand awareness. This role requires a strong understanding of the education sector, particularly early childhood development, as well as an ability to connect with parents, educators, and the community.

Key Responsibilities:

1. Marketing Strategy Development: Create and execute marketing campaigns tailored to the early childhood education market, focusing on attracting new families and building strong relationships with current ones.
2. Digital Marketing: Manage online platforms (social media, website, email marketing) to drive engagement, promote services, and share educational content relevant to early childhood education.
3. Content Creation: Develop promotional materials such as brochures, newsletters, social media posts, and blog articles that highlight the benefits of early childhood education and our programs.
4. Event Planning: Organize and promote community events, open houses, and educational workshops to raise awareness and attract prospective families.
5. Brand Management: Maintain consistency in brand messaging across all communication channels and ensure that all marketing materials align with the organization's values and objectives.
6. Market Research: Conduct research to identify market trends, competitor offerings, and parents' needs, adapting strategies accordingly.
7. Performance Analysis: Monitor the effectiveness of marketing campaigns using analytics tools and adjust strategies based on data insights to maximize enrollment and brand visibility.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in marketing, preferably in the education industry.
• Strong knowledge of digital marketing platforms and social media.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to think outside the box.
• Strong organizational and time-management skills.

Skills:

• Proficiency in Microsoft Office Suite and marketing tools (Google Analytics, social media management platforms).
• Ability to work independently and as part of a team.
• Passion for early childhood education and the development of young children.

Priority will be given to those who can start immediately.

Disclaimer

The statements above outline the general nature and scope of work for individuals in this classification. They are not intended to be a comprehensive list of all responsibilities, duties, and skills required. Personnel may be asked to perform tasks beyond their usual responsibilities as needed.