1. Develop and execute marketing plans for mobile services, design marketing campaign strategies, including advertising, promotional activities, and partnership promotions, to drive user growth, increase brand awareness, and improve market share;

2. Collaborate closely with the product development team to ensure marketing strategies are aligned with product features and updates;

3. Manage social media operations, including account management on various platforms, responding to comments, liaising with KOLs (Key Opinion Leaders), content creation, ad placements, and community management;

4. Design and produce marketing materials;

5. Evaluate the effectiveness of marketing activities and promotional channels, and analyze data from activities, such as user conversion rates, sales, and market feedback;

6. Complete other tasks assigned by the company.

Educational Background

• Bachlors degree or higher

Competencies

• Strong communication and coordination skills, with proficiency in daily communication in both Mandarin and English

• Familiar with the company's main business and products, and knowledgeable about the relevant market management regulations and policies; proficient in using Excel and other data analysis tools.