We are a dynamic IP (Intellectual Property) company with retail stores specializing in our flagship IP character, Singapore's Iconic Merlion. As we expand our presence in Singapore's tourism market, we seek a proactive B2B Sales Manager to drive partnerships, licensing opportunities, and brand growth within tourism-related industries.

Key Responsibilities:

1. Business Development & Strategic Partnerships

• Proactively identify and secure B2B opportunities with key tourism stakeholders (hotels, resorts, attractions, travel agencies, and retail distributors) to promote our Merlion IP
• Leverage and expand your existing tourism industry network to create high-impact collaborations and licensing deals
• Structure and negotiate win-win partnerships that drive IP commercialization and market penetration

2. Key Account & Relationship Management

• Develop and maintain strategic relationships with high-value clients, becoming their trusted advisor
• Conduct needs analysis to tailor solutions that enhance client satisfaction and unlock upsell opportunities
• Act as the primary point of contact for major accounts, ensuring seamless communication and service excellence

3. Sales Leadership & Revenue Generation

• Own the end-to-end sales process - from lead generation and pitching to contract negotiation and closing
• Deliver compelling sales presentations and proposals that highlight our IP's unique value proposition
• Optimize deal structures and pricing strategies to maximize profitability while maintaining strong partnerships

4. Tourism Market Expansion

• Develop and execute market growth strategies to establish our IP in Singapore's tourism ecosystem
• Identify and capitalize on retail distribution and experiential collaboration opportunities
• Position our brand as the premier choice for tourism merchandise and co-branded initiatives

5. Brand Building & Industry Presence

• Collaborate with Marketing to amplify brand visibility through tourism campaigns and trade events
• Represent the company at industry forums and networking platforms to strengthen our market position

6. Performance Management

• Consistently exceed sales targets for licensing and partnership deals
• Provide data-driven insights and regular performance reports to guide business decisions

7. Cross-Functional Leadership

• Work closely with Product, Marketing, and Operations teams to align sales strategies with business goals
• Translate customer feedback into actionable improvements for products and services

8. Operational Excellence

• Ensure all sales activities comply with company policies and industry standards
• Support special projects and initiatives directed by the Managing Director

Requirements:

✔ Bachelor's degree in Business, Marketing, or related field

✔ 5+ years in B2B sales management, at least 2 years' experience in B2B sales/business development, preferably in tourism, retail, or IP licensing.

✔ Strong network within Singapore's tourism industry (e.g., hotels, attractions, travel agencies).

✔ Deep understanding of tourism market trends and experience scaling brands in this sector.

✔ Excellent negotiation, communication, and relationship-building skills.

✔ Ability to strategize and execute initiatives that align with company growth goals.

✔ Proven track record in hitting & exceeding revenue targets

✔ Leadership ability to motivate and develop sales teams

✔ Excellent communication, strategic thinking, and problem-solving skills

Why Join Us?

• Opportunity to shape the growth of a unique Singaporean IP brand.
• Collaborate with a creative team passionate about retail and tourism innovation.
• Competitive compensation with performance-based incentives.