The Marketing Manager will lead and execute marketing strategies to promote the company's products or services, increase brand awareness, and drive customer growth. You will manage campaigns, oversee a marketing team, and work closely with other departments.

Key Responsibilities

Marketing Strategy & Execution

• Develop and execute integrated marketing strategies for B2B and B2C audiences.
• Lead campaigns focused on brand awareness, lead generation, and customer retention.
• Oversee advertising, digital marketing, content planning, and social media initiatives.

Event Planning & Execution

• Plan and execute B2B overseas events such as trade shows
• Organize B2C events including product launches, brand activations, and pet expos.

Team Collaboration & Management

• Work closely with the Content Creator to ensure timely, brand-aligned content for social media and campaigns.
• Liaise with the Brand Manager to maintain consistent brand identity across all marketing and event activities.
• Coordinate with cross-functional teams to ensure alignment on messaging, goals, and execution.

Analytics & Reporting

• Monitor and report on the performance of marketing campaigns and event ROI.
• Analyze customer insights and market trends to inform strategy adjustments.

Required Skills:

• 3-5 years of experience in marketing, including team management.
• Knowledge of digital marketing (social media, SEO, PPC, email).
• Strong communication and leadership skills.
• Ability to analyze data and make decisions based on insights.
• Creative and organized.