ROLE.

ROLE OVERVIEW

Membership - Deputy Head

You will report to the Head of Membership and will lead membership sales, acquisition operations and engagement in a fun and high-performing environment.This role will give you the opportunity to build relationships with theindustry leaders and rising stars who make up our membership base.

KEY OBJECTIVES & DELIVERABLES.

MAIN RESPONSIBILITIES

What will you do:

This is a membership sales and community engagement position, based out of Mandala Club premises in Singapore. You will be responsible for new member acquisition through guiding all general leads through the entire sales cycle, from the creation of creative and innovative membership sales and marketing plans, prospecting, through to members onboarding to CRM throughout the member lifecycle. Use of membership and sales data to identify trends and lead generation opportunities is critical.

• \tSales Operations Management

○\tEnsure Membership Acquisition Team KPIs are fulfilled:

• \tSales leads data research & outreach is completed daily
• \tTours are hitting volume targets
• \tProspective member tours are converted to new membership sales
• \tCustomer Acquisition Cost is within budget (ENT)
• \tPipeline targets are hit monthly
• \tSales lead platform is updated on a weekly basis

○\tEnd-to-end management of all pipelines related sales initiatives

○\tProactively identifying new sales opportunities on- and off-site

○\tCreate and execute new membership sales and marketing plans, and new initiatives

○\tWork closely with other departments team to streamline members and prospective member communication

○\tReport on sales trends, challenges, acquisition data insights and evolving member needs and align it with marketing and sales strategy

○\tEnsure prospective member profile notes are populated daily and are accessible by anyone else with member feedback touchpoint

○\tWork closely with marketing on relevant automation and membership marketing collateral development

• \tMember Integration & Onboarding Management

○\tEnsure new member onboarding process is streamlined and relevant data is recorded in CRM platform

○\tEnsure new members are invited to networking events and well-integrated into the Mandala Club team and community

○\tManage new members on board, new member induction processes, and provide the very best start to their membership and club experience.

• \tEngagement & Retention

○\tDevelop, implement & oversee a recurring calendar of events, experiences, perks and activities for prospective & current members

○\tWork closely with other departments on event ideation & execution, creating marketing collaterals, post-event feedback evaluation, etc.

○\tPartner with all departments and colleagues across the club to ensure that the membership remains world class.

○\tFoster membership engagement through experiences, events and get-togethers, bringing both members and the community together, increasing their connection with the membership.

○\tEnsure that membership engagement plans focus on each day of the week, including quieter times in the club, such as weekends, mornings, or evenings.

○\tOversee lead generation:

• \tadvertising
• \tacquisition events both on and off-site
• \treferral campaigns
• \tfunnel optimization

○\tAct as the face of the club to members, responding positively to all enquiries and needs of our members, ensuring timely resolutions to issues that may arise.

○\tBeing present on the club floor as much as possible.

○\tForm and execute creative plans to support member retention.

• \tThe need for flexibility

○\tAn essential part of this role is to be flexible with the needs of the membership, club and business, and to be willing to work outside 'office hours'. The Mandala club operates across multiple sites, at night, on weekends and holidays as does our dedication to the membership experience. Your rota may reflect this and is mandatory when required.