About the Role

We're not just hiring a marketer. We're looking for a builder, storyteller, and growth architect - someone who can design, test, and scale the growth engine of an entirely new business.

As Senior Marketing Manager, you'll partner with Product, Design, and Operations to launch and grow KGI's next‑generation retail futures trading platform. This is a rare 0 → 1 opportunity: no legacy systems, no outdated playbooks, no "this is how it's always been done." You'll be the one writing the playbook and shaping how we grow from day one.

Why This Role Matters

The futures trading space is evolving rapidly, and KGI is investing in building a platform for ambitious, modern traders. Your work will directly influence how thousands of traders discover, trust, and engage with our platform. This is your chance to:

• Shape a brand from scratch in one of the most competitive industries.
• Drive impact at scale with the backing of a leading financial institution.
• Be part of a founding team that's redefining how retail traders access futures markets.

What You'll Do

Strategy & Planning

• Develop and execute integrated marketing strategies aligned with business goals.
• Develop go to market strategy in key Asian markets and America.
• Own the annual marketing plan, budget, and performance tracking.
• Manage a six‑figure marketing budget to strategically acquire and convert tens of thousands of clients.

Campaign Management

• Lead multi‑channel campaigns (digital, social, events, PR, partnerships).
• Optimize campaigns for ROI using data‑driven insights and experimentation.

Brand & Content

• Build a compelling brand identity and ensure consistency across all touchpoints.
• Oversee content creation - from thought‑leadership articles to video campaigns.

Digital Marketing

• Manage paid media (Google Ads, LinkedIn, Meta), SEO/SEM, and email automation.
• Track and optimize KPIs such as CAC, LTV, conversion rates, and engagement.

Who You Are

• 7+ years of experience in performance marketing, growth, or digital acquisition (fintech or trading experience is a plus).
• Proven track record of driving user growth - whether from zero to traction or scaling an existing product to new heights.
• Both a strategist and an operator - you can design the system and run it.
• Comfortable with ambiguity and energized by building where nothing exists yet.
• Bachelor's Degree in Marketing, Communications, Digital Media, or related field.

Why Join Us

• Impact from Day One: Your work will directly shape the trajectory of a new business.
• Ownership & Autonomy: Freedom to design and execute without legacy constraints.
• Career Growth: Be part of a high‑visibility initiative with opportunities to grow into a leadership role as the platform scales.
• Energy & Culture: Join a founding team that thrives on innovation, collaboration, and bold thinking.
• Backed by Strength: Build something new with the resources and credibility of KGI Securities.

If you're excited by the idea of building a business from the ground up - not just running ads - we'd love to hear from you.