We are seeking an experienced and results-driven E-Commerce & Marketing Manager to lead our online sales platforms, digital marketing strategies, and brand development initiatives. The ideal candidate will be responsible for driving revenue growth through e-commerce channels, optimizing digital campaigns, and ensuring a seamless customer journey across all touchpoints.

Key Responsibilities:

E-Commerce Management

• Manage day-to-day operations of e-commerce platforms (website, marketplaces, and third-party channels).
• Oversee product listings, pricing strategies, and promotional activities to maximize conversion and sales.
• Monitor site performance, user experience, and implement improvements to enhance customer journey.
• Coordinate with logistics, supply chain, and customer service teams to ensure smooth fulfillment.
• Track and analyze e-commerce KPIs (traffic, conversion rate, cart abandonment, sales performance).

Digital Marketing & Brand Growth

• Develop and execute integrated digital marketing campaigns across SEO, SEM, social media, email, and paid advertising.
• Manage content creation (social media, newsletters, blog, ads) to drive engagement and brand visibility.
• Collaborate with creative and design teams for online marketing materials and campaigns.
• Plan seasonal and product-focused campaigns to boost brand awareness and revenue.
• Oversee influencer partnerships, affiliate marketing, and other collaboration strategies.

Data & Performance Analytics

• Analyze customer insights, market trends, and competitor activities to identify opportunities for growth.
• Prepare regular performance reports with actionable recommendations.
• Optimize marketing spend through ROI-driven campaign management.

Team & Stakeholder Management

• Lead, coach, and motivate a marketing and e-commerce team.
• Work closely with product development, sales, and management to align marketing strategies with business goals.
• Manage external vendors, agencies, and digital partners.