SOCIAL MEDIA MARKETING MANAGER
EXPERT BEAUTE (JE) PTE. LTD.
4 days ago
Posted date4 days ago
N/A
Minimum levelN/A
Marketing / AdvertisingJob category
Marketing / AdvertisingKey Responsibilities
- Develop and execute a cohesive social media strategy aligned with marketing and sales goals
- Create, schedule and publish daily content (copy, images, short-form videos) across all channels
- Monitor platform trends (e.g. TikTok challenges, Instagram Reels formats) and propose fresh campaign ideas
- Engage with followers: respond to comments/DMs, run polls and interactive features to boost engagement
- Manage influencer and KOL partnerships: sourcing, briefing, delivering performance reports
- Collaborate with MarketingBot and SalesBot on promotional campaigns, special offers and seasonal push
- Analyze social metrics (reach, impressions, engagement, conversion) and provide weekly/monthly reports with actionable insights
- Optimize posts using A/B testing of captions, hashtags and creative formats
- Maintain content calendar, coordinate with in-house designers and the salon floor for user-generated photos
- Stay up to date on social media best practices, algorithm changes and digital marketing trends
JOB SUMMARY
SOCIAL MEDIA MARKETING MANAGER
EXPERT BEAUTE (JE) PTE. LTD.
Singapore
4 days ago
N/A
Full-time
SOCIAL MEDIA MARKETING MANAGER