Job Title: Marketing & Operations Manager

Location: Singapore 058830
Work Schedule: 5 Days a Week (including weekends/public holidays as needed)
Employment Type: Full-Time
Availability: Immediate preferred,
Industry: Beauty, Wellness, Retail (Korean-Inspired Aesthetic Services)

About Lee Na Young Aesthetic

Lee Na Young Aesthetic is a premium K-beauty skincare and wellness centre offering a full spectrum of facial, body, and hair aesthetics programmes using innovative Korean-inspired treatments and technology. We are known for quality, personalized service, and results-driven beauty programs. As our brand continues to grow, we are looking for a hands-on, results-oriented Marketing & Operations Manager to take the lead in driving growth, managing outlets, and elevating the customer experience.

Role Overview
This role is ideal for a dynamic professional who is both strategically-minded and operationally strong. You will be responsible for developing and executing marketing strategies, leading the marketing team, and ensuring smooth, profitable, and customer-centric operations across multiple outlets.

Key Responsibilities, Marketing Strategy & Execution

• Develop and implement annual marketing plans, seasonal promotions, and new service launch strategies in various countries
• Liaise with Digital Agency on channel marketing efforts, including digital (social media, SEO, paid ads) and offline (in-store, events, collaborations)
• Oversee social media strategy, content planning, influencer/KOL engagement, and community building
• Work closely with design and content teams to ensure high-quality marketing materials (brochures, signage, digital banners, etc.)
• Manage the marketing budget, vendor relationships, and ROI tracking
• Organize and oversee brand activations, workshops, beauty talks, and special events
• Ensure consistent brand messaging and visual identity across all customer touchpoints

Outlet Operations & Management

• Oversee day-to-day operations across outlets to ensure consistency in service quality, hygiene, staff productivity, and customer satisfaction
• Ensure each outlet complies with Standard Operating Procedures (SOPs), including front desk operations, service protocols, and safety guidelines
• Manage staff schedules, outlet rosters, and manpower planning to ensure smooth operations during peak hours
• Work closely with Team Manager and aesthetician to handle company stocks , products training and new treatments
• Handle customer feedback and escalations in a professional and timely manner
• Conduct regular outlets inspections to maintain performance and brand standards
• Implement operational improvements based on customer insights, staff suggestions, and industry best practices

Sales & Business Performance

• Set, track, and monitor monthly sales targets and outlet KPIs
• Drive in-store upselling, cross-selling, and package promotions through training and coaching of front-desk and therapist staff
• Analyze daily/weekly/monthly sales reports and performance metrics to identify opportunities for growth
• Manage inventory of skincare products, consumables, and treatment equipment across outlets
• Work with finance and procurement teams to optimize cost control and improve profit margins
• Collaborate with senior management to introduce new revenue streams or improve existing services

Team Management & Training

• Lead and mentor the marketing and outlet operations teams
• Conduct regular staff meetings, briefings, and performance reviews
• Coordinate onboarding and in-house training programs (e.g. sales skills, service protocols, product knowledge)
• Identify training needs and work with HR to schedule continuous learning for both front-line and marketing teams
• Cultivate a positive, professional, and customer-focused team culture

Customer Experience & Brand Reputation

• Ensure high levels of customer satisfaction and service recovery
• Monitor and respond to customer reviews and feedback (Google, Instagram, WhatsApp, etc.)
• Maintain an environment of warm hospitality and personalized service in all branches
• Champion the "K-beauty" customer journey, including pre-treatment consultations and aftercare guidance

Requirements

• Diploma/Degree in Marketing, Business Administration, Retail Management, or related field
• Or/ Minimum 3-5 years of experience in marketing, operations, or retail/hospitality management
• Strong leadership and interpersonal skills; experience managing teams and outlets is essential
• Proficient in digital tools and platforms: Meta Ads, Google Ads, Canva/Adobe Suite, CRM systems, Google Analytics
• Great knowledge of beauty, aesthetics, or wellness industry preferred
• Strong time management, planning, and multi-tasking ability
• Excellent problem-solving and decision-making skills
• Comfortable working in a fast-paced, customer-facing environment
• Proficient in English (Mandarin or other languages is a plus)

What We Offer

• Competitive salary + performance incentives and annual bonuses
• Staff discounts on treatments, services, and skincare products
• Career growth in a reputable K-beauty brand
• In-house and external training & certifications
• Opportunity to work closely with top Korean aesthetic solutions and technologies
• Friendly and supportive team environment

How to Apply

Ready to make an impact? We'd love to hear from you!

Send your resume and cover letter to:
Serene@leenayoung.com.sg
WhatsApp +6597366848
Visit us: www.leenayoung.com.sg

Job Types: Full-time, Permanent

Pay: $3,500.00 - $6,000.00 per month

Benefits:

• Employee assistance programme
• Employee discount
• Flexible schedule
• Health insurance
• Parental leave
• Professional development
• Promotion to permanent employee

Schedule:

• Day shift
• Monday to Friday
• Shift system

Supplemental Pay:

• Attendance bonus
• Commission pay
• Performance bonus
• Yearly bonus

Education:

• GCE 'O' Level or GCE 'N' Level (Preferred)

Experience:

• hair or beauty : 3 years (Required)

Willingness to travel:

• 100% (Preferred)