Social Media Manager duties:

Plan, design, implement and monitor social media marketing campaigns.

Create, curate and manage social media content, including text, audio, visual and multimedia formats.

Engage users with prompt responses, organize competitions, ask questions and cultivate relationships.

Monitor social media trends, including developments in design, applications, strategy and innovation to stay relevant and effective.

Create comprehensive marketing plans to boost brand image, increase customer engagement and improve conversions.

Design, implement and manage social ad campaigns integrated into the company's strategic marketing plans.

Hire and supervise talented creatives, including Freelance Writers and Graphic Designers, and coordinate their activities to achieve social media campaign objectives.

Track social media campaigns' key performance metrics to maximize results and report progress to management.