Vcube Scenting

A fragrances and flavour house located in the heart of Singapore. Our forte is in conducting workshops and events on scent crafting; making spaces smell beautiful through ambient scenting and creating scented products for corporate gifting and weddings.

Job Description:

Marketing (50%)

• Plan, implement, and monitor digital marketing campaigns (Google Ads, social media ads, email marketing, SEO/SEM).
• Optimize marketing funnels to improve customer acquisition and retention.
• Analyze campaign performance and create regular reports using tools like Google Analytics and Meta Business Suite.
• Stay up to date with the latest digital trends, tools, and best practices.
• Develop and execute a content calendar across social media, blog, and email channels.
• Create engaging and visually appealing content (images, videos, reels, stories, graphics) tailored to each platform.
• Collaborate with brands, designers and photographers for branded content.
• Write compelling copy for social media captions, website content, newsletters, and marketing materials.
• Grow and maintain an active online presence through interaction, engagement campaigns, and influencer collaborations.
• Monitor trends and use creative formats (e.g., reels, stories, challenges) to increase visibility and engagement.
• Support the development and launch of product, seasonal, or promotional campaigns.
• Represent the brand at events, pop-ups, and promotional activities.
• Assist in coordinating PR and influencer partnerships.

Workshop/Events (50%)

• Conduct/manage/assist in workshops on scent crafting such as perfume and candle making etc.
• Promote and upsell retail products during the workshops and events
• Getting pictures, Google reviews and tags on social media after each workshop
• Prepare and pack materials for events/workshops
• Build and maintain a good relationship with customers to harness customer loyalty and build customer retention
• Assist with producing marketing collaterals (videos, pictures, blogs etc.)
• Checking inventory and ensure that all materials are fully stocked, refilled
• Manage display merchandise and tidiness of the work area at all times
• Preparing retail products when necessary
• Ensure brand values, brand image, company regulations and guidelines are respected and always upkept
• Assist the CEO and team in other workshop/sales/marketing avenues as required