Responsibilities
Marketing Planning
Execute marketing plans aligned with business goals for BMW M, Luxury, and Motorrad segments.
Marketing Communications
Oversee all marketing communications for cars and bikes, including:
Tactical communications (advertisements, targeting).
Operational materials (brochures, flyers, spec cards).
Launch campaigns (campaigns, sales kits).
Digital presence management (PML and Motorrad).
CRM communications (eDMs, newsletters).
Media Planning & Strategy
Evaluate and plan media channels to optimize campaign reach and minimize costs across:
Traditional channels: TV, newspapers, magazines, billboards.
New media: Digital and mobile platforms.
Direct channels: Mail drops, partnerships, and eDMs.
Events Management & Execution
Plan, budget, and execute events, including:
New car and bike launches.
Community and tactical events.
Major industry events (e.g., Singapore Motorshow).
Partnership collaborations and showroom activities.
Showroom & Delivery Management
Oversee GKL & M showroom spaces to ensure processes, customer experience, and adherence to Retail.Next guidelines.
Coordinate delivery processes in Performance Lounge and showroom areas.
Stakeholder Engagement
Lead engagement events for Motorrad, M, and luxury segments.
Collaborate for regional events.

How to Apply:
Please send your resume to:
📧 jocelynchan@recruitexpress.com.sg
📱 Telegram: @jocelynchan

Jocelyn Chan
Consultant | Recruit Express Pte Ltd
EA License No: 99C4599 | Personnel EA License No: R1331820