Marketing Manager
Job post no longer accepts applications
101-250
Consumer Goods and Services
4 months ago
Posted date4 months ago
Marketing / AdvertisingJob category
Marketing / AdvertisingKEY OBJECTIVES & DELIVERABLES
- Marketing Projects: Collaborate with the Head of Marketing to oversee all marketing
projects and initiatives for Mandala Club, utilising a strategic approach across multiple
platforms including marketing, public relations, partnerships and brand development. - Communications Channels: Manage the creation and distribution of communications
to members and prospects, including newsletters, mailings, WhatsApp broadcasts, Push
Trigger notifications, posters, supplements, and all digital content on member-facing
portals. Ensure materials are approved by the Head of Marketing and Director of
Marketing.- Ensure the Mandala Club website, Member App, and member-facing materials
are current, relevant, and aligned with brand guidelines, while also supporting the
creation and execution of promotions and activations for key annual events. - Lead on the continuous improvement of design and build of best in class
communications.
- Ensure the Mandala Club website, Member App, and member-facing materials
- Member App Management and Updates: Oversee the management and updates of
the Member App, including event listings, member perks, restaurant sections, gym
information, and all content updates. - Data Management: Maintain and manage data lists using EDM and Peoplevine
systems. - Process Improvement: Develop and propose processes to optimize communication
formats and channels. - Financial Budgeting and Compliance: Support the Head of Marketing with financial
budgeting, adherence, and invoice submission, ensuring the budget and invoicing
remain current. - Brand Management: Ensure consistency across all marketing communications and
materials, while maintaining and strengthening brand positioning in the market. - Social Media: Oversee the management of Instagram Stories, including the weekly
'What’s On' updates and IG Story highlights. Capture and archive key social media
coverage throughout the week. Monitor mentions and posts, and recommend content for
reposting on our channels. - Content Capture and Management: Collaborate with the Head of Marketing to manage
weekly coverage for member events at the club and key calendar moments. - Collaborate with the Creative Studio Team to assist in creating compelling and
professionally executed content, including from member events, for the Club website
and newsletters. Ensure all materials are on-brand, up-to-date, and delivered on time - Cultural Calendar: Propose monthly events to enhance the Cultural Calendar by
leveraging a network of contacts. Provide support by attending events and assisting with
marketing efforts as needed.- Collaborate with the Culture team to ensure all programming events are
accurately communicated and effectively marketed through Mandala Club
channels.
- Collaborate with the Culture team to ensure all programming events are
- Partnerships: Support the HOM in negotiating and implementing media, F&B and brand
partnerships and sponsorship agreements with aspirational brands, organisations,
venues and groups that fit the Mandala Club brand for joint events, promotions and
initiatives that enrich the member experience and generate revenue. - Media and PR: Assist in engaging Ambassador members and key media partners to
secure impactful coverage for Mandala Club. Provide support with media requests and
information distribution.- Manage club film, photo, and fashion shoots, media interviews, press
conferences, and walk-in journalists by coordinating with various departments,
conducting site inspections, and providing necessary details. - With the HOM, maintain and update the media database and dispatch relevant
information including press releases, photos, discs, logos etc when
necessary. Maintain record of all media clippings and coverage.
- Manage club film, photo, and fashion shoots, media interviews, press
- Insights: Actively gather insights on the business's key focuses and needs to develop
strategic promotions and suggestions for meeting team targets and objectives. Assist in
creating concepts for Mandala Club's tactical promotions and major activations
Minimum Qualifications:
- 3 + years previous relevant experience required with proven hospitality/consumer
experience. - CRM and CMS management
JOB SUMMARY