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Digital Media Manager (till Jun 2024) - up to $5200 #HHLT
Job Description:
  • Lead the integrated marketing strategy for our Insurance division in Singapore, ensuring that it links all marketing elements across both paid digital and traditional media.
  • Work hand in hand with the market segments teams on the media strategy and goals in order to make informed decisions around targeting, platforms, creative formats, and budget allocation.
  • Analyze and apply industry trends, performance data, and other resources to inform strategies, audience development, test & learn opportunities, optimizations, and measurement frameworks.
  • Track, share, and manage timelines across the team, ensuring the SME’s within the team have the support and tools they need to deliver.
  • Liaise with multiple internal stakeholders including Media Strategy Managers across markets and segments, analytics teams, creative teams
  • Assist with process optimization for enhanced campaign efficiency. Serve as a platform expert across established and developing digital and traditional media channels with the ability to advise direct reports on targeting capabilities, creative formats, and buying methods.
  • Provide feedback to partner teams on tooling needs for campaign planning & execution efficiency Experience in media planning and cross-platform integrated media strategy for both digital and traditional campaigns.
  • Develop a comprehensive reporting framework to gain advanced insights into the effectiveness of each media platform, individually and holistically.
  • Familiarity with holistic integrated strategy approaches analytical and empirical media planning tools. Hire, onboard and develop top talent and act as a mentor and leader to the SME’s.
  • Min 6-8 year experience experience working in digital media across all channels
  • Min 1 year experience in managing performance marketers or planners.
  • Prior experience in managing and planning multi-channel media for large budgets
  • Able to start immediately
  • Able to commit till Jun 2024
If interested, please email me at
Alex Goh Hock Leong
(CEI.No: R1763413 l Recruit Express Pte Ltd (Healthcare & Life Science) | 99C4599)
Related tags
Digital Media Manager (till Jun 2024) - up to $5200 #HHLT
23 days ago
C-level / Executive