We're hiring a Data Analysis Manager for a newly created position to lead strategic data initiatives across the full customer journey. You'll design performance analytics, manage customer lifecycle value, drive operational efficiencies, and explore innovative AI applications. This is a unique opportunity to build impactful systems from the ground up and collaborate with cross-cultural teams in a dynamic, data-driven environment.

What You'll Do

• End-to-End Business Diagnostics & Analysis: Build a comprehensive funnel analysis system covering "impression-click-conversion-repurchase" across channels like Google/Meta/TikTok to accurately identify leakage points at each stage; Establish dynamic attribution models to quantify conversion contributions at each touchpoint and identify optimal conversion paths

• Customer Lifecycle Value Management: Based on multi-dimensional user behavior data, identify core acquisition channels and key decision touchpoints for high-value users through path attribution analysis, build churn prediction models and develop retention strategies

• AI-Driven Business Innovation: Explore applications of generative AI in digital marketing scenarios (intelligent solutions for demand forecasting, price elasticity, etc.).

• Operational Data Analysis: Analyze the impact of fulfillment metrics (on-time delivery rate, return/exchange rate) on repurchase; Optimize inventory management through demand forecasting models

• Take on additional duties and projects assigned to support the team and business objectives

Who You Are

• Bachelor's degree in Computer Science, Information Systems, Data Science, or a related field

• At least 5 years digital marketing data analysis experience

• Strong background in data analysis or IT. Able to independently design data tracking solutions and analyze outputs in business environments

• Strong cross-cultural communication skills, with the ability to work effectively with international teams across Eastern (China) and Western (U.S., EU) cultures

• Resilient under pressure, capable of managing large data sets and handling complex, long-term cross-departmental projects

The successful candidate may have the opportunity to attend onboarding training in Shenzhen, China for 2 - 3 weeks

Interested candidates please email your detailed resume and indicate your current and expected salary.