Digital Marketing Specialist
SINGAPORE POWERON TECHNOLOGY PTE. LTD.
Location: Singapore
Job Type: Full-Time
Reports to: Director
We're looking for a results-driven Digital Marketing Specialist who can strategize, execute, and optimize digital campaigns that drive real impact. If you love blending creativity with data and enjoy working across multiple online channels, this role is for you!
Key Responsibilities
Digital Strategy & Execution
Develop and manage digital marketing campaigns to enhance brand visibility and lead generation.
Oversee SEO, SEM, social media, content marketing, email campaigns, and paid ads.
Continuously analyze and optimize campaigns for better engagement and conversions.
SEO & SEM
Conduct keyword research and implement on-page & off-page SEO strategies.
Manage and optimize Google Ads (PPC) campaigns for maximum ROI.
Track and analyze website performance using Google Analytics and other tools.
Content & Social Media Marketing
Plan and execute engaging content strategies across blogs, social media, and email.
Manage social media channels (Facebook, Instagram, LinkedIn, TikTok) to boost engagement.
Respond to comments and messages to strengthen community interaction.
✉ Email & CRM Marketing
Develop and execute email marketing campaigns, including automation and segmentation.
Optimize CRM strategies to enhance customer retention and brand loyalty.
Performance Tracking & Reporting
Monitor key KPIs (traffic, conversion rates, ROI, etc.) to measure success.
Generate reports and provide data-driven recommendations for improvement.
Paid Advertising
Plan and execute Google Ads, Facebook Ads, LinkedIn Ads, and display ads.
Continuously test and optimize ad creatives, targeting, and budget allocation.
Requirements & Qualifications
✅ 2-5 years of experience in digital marketing or a related field.
✅ Strong knowledge of SEO, SEM, PPC, Google Ads, and social media advertising.
✅ Hands-on experience with Google Analytics, Meta Business Suite, HubSpot, Mailchimp, or similar tools.
✅ Ability to analyze data and translate insights into actionable strategies.
✅ Strong communication & project management skills.
Preferred Skills
✔ Experience in eCommerce, SaaS, or B2B marketing.
✔ Familiarity with HTML/CSS, WordPress, or AI-driven marketing tools.
✔ Certifications in Google Ads, HubSpot, or Facebook Blueprint (a plus!).
Why Join Us?
Be part of a dynamic and innovativeteam.
Work on exciting projects with real impact.
Competitive salary + performance-based bonuses.
Opportunities for career growth & professional development.✅ Ability to analyze data and translate insights into actionable strategies.
✅ Strong communication & project management skills.
Preferred Skills
✔ Experience in eCommerce, SaaS, or B2B marketing.
✔ Familiarity with HTML/CSS, WordPress, or AI-driven marketing tools.
✔ Certifications in Google Ads, HubSpot, or Facebook Blueprint (a plus!).
Why Join Us?
Be part of a dynamic and innovativeteam.
Work on exciting projects with real impact.
Competitive salary + performance-based bonuses.
Opportunities for career growth & professional development.
Job Type: Full-Time
Reports to: Director
We're looking for a results-driven Digital Marketing Specialist who can strategize, execute, and optimize digital campaigns that drive real impact. If you love blending creativity with data and enjoy working across multiple online channels, this role is for you!
Key Responsibilities
Digital Strategy & Execution
Develop and manage digital marketing campaigns to enhance brand visibility and lead generation.
Oversee SEO, SEM, social media, content marketing, email campaigns, and paid ads.
Continuously analyze and optimize campaigns for better engagement and conversions.
SEO & SEM
Conduct keyword research and implement on-page & off-page SEO strategies.
Manage and optimize Google Ads (PPC) campaigns for maximum ROI.
Track and analyze website performance using Google Analytics and other tools.
Content & Social Media Marketing
Plan and execute engaging content strategies across blogs, social media, and email.
Manage social media channels (Facebook, Instagram, LinkedIn, TikTok) to boost engagement.
Respond to comments and messages to strengthen community interaction.
✉ Email & CRM Marketing
Develop and execute email marketing campaigns, including automation and segmentation.
Optimize CRM strategies to enhance customer retention and brand loyalty.
Performance Tracking & Reporting
Monitor key KPIs (traffic, conversion rates, ROI, etc.) to measure success.
Generate reports and provide data-driven recommendations for improvement.
Paid Advertising
Plan and execute Google Ads, Facebook Ads, LinkedIn Ads, and display ads.
Continuously test and optimize ad creatives, targeting, and budget allocation.
Requirements & Qualifications
✅ 2-5 years of experience in digital marketing or a related field.
✅ Strong knowledge of SEO, SEM, PPC, Google Ads, and social media advertising.
✅ Hands-on experience with Google Analytics, Meta Business Suite, HubSpot, Mailchimp, or similar tools.
✅ Ability to analyze data and translate insights into actionable strategies.
✅ Strong communication & project management skills.
Preferred Skills
✔ Experience in eCommerce, SaaS, or B2B marketing.
✔ Familiarity with HTML/CSS, WordPress, or AI-driven marketing tools.
✔ Certifications in Google Ads, HubSpot, or Facebook Blueprint (a plus!).
Why Join Us?
Be part of a dynamic and innovativeteam.
Work on exciting projects with real impact.
Competitive salary + performance-based bonuses.
Opportunities for career growth & professional development.✅ Ability to analyze data and translate insights into actionable strategies.
✅ Strong communication & project management skills.
Preferred Skills
✔ Experience in eCommerce, SaaS, or B2B marketing.
✔ Familiarity with HTML/CSS, WordPress, or AI-driven marketing tools.
✔ Certifications in Google Ads, HubSpot, or Facebook Blueprint (a plus!).
Why Join Us?
Be part of a dynamic and innovativeteam.
Work on exciting projects with real impact.
Competitive salary + performance-based bonuses.
Opportunities for career growth & professional development.
JOB SUMMARY
Digital Marketing Specialist
SINGAPORE POWERON TECHNOLOGY PTE. LTD.
Singapore
7 days ago
N/A
Full-time
Digital Marketing Specialist