Job Summary:
We are looking for a dynamic and results-driven Digital Growth Manager to lead and manage all aspects of our digital marketing and eCommerce operations. This role is responsible for driving commercial success through performance marketing, innovative content strategies, and operational leadership. You will play a key role in launching and scaling the eCommerce business, managing cross-functional teams, and optimizing digital campaigns across multiple platforms to achieve key commercial goals. If you are passionate about digital growth, eCommerce, and leading innovative marketing strategies, we want to hear from you.

Key Responsibilities:

• Launch and manage the eCommerce business, overseeing staffing, user experience, order fulfillment, customer service, and inventory management
• Develop and execute digital marketing strategies across paid, owned, and earned channels to drive demand and meet commercial objectives
• Own key performance metrics such as conversion rate, cart abandonment, ROAS, and customer lifetime value
• Lead digital paid media campaigns (search, social, display, affiliates) to meet ROAS and customer acquisition targets
• Provide actionable insights and performance tracking via GA4 and dashboards to guide decision-making
• Spearhead innovative digital commerce initiatives, including influencer partnerships, live selling, storytelling, and loyalty automation
• Collaborate with internal teams (Revenue, Sales, F&B, Guest Experience) to ensure digital strategies align with broader business goals
• Conduct market and competitor analysis to uncover opportunities for growth and digital innovation

Key Skills and Requirements:

• Minimum 5 years of experience in digital marketing, ideally with exposure to eCommerce and hospitality-related MarTech tools
• Strong proficiency in Google Analytics, Search Engine Marketing (SEM), and Paid Social
• Proven track record in developing and executing demand generation strategies
• Excellent communication skills, both written and verbal, with experience in team management
• Entrepreneurial mindset with a passion for innovation, ownership, and agility in a fast-paced environment
• Familiarity with eCommerce solutions and a growth-driven approach to digital commerce