Event Sales Coordinator
EXPRESS GROUP ENTERPRISE PTE. LTD.
2 days ago
Posted date2 days ago
N/A
Minimum levelN/A
Events ManagementJob category
Events ManagementJob Scope & Responsibilities
An Event Sales Coordinator supports the sales team in driving revenue for events (conferences, trade shows, exhibitions, corporate events) by managing leads, client communications, and sales logistics.
Key Duties:
Sales Support & Lead Management
Handle inbound inquiries (emails, calls) from sponsors, exhibitors, and attendees.
Qualify leads and pass them to sales executives.
Maintain CRM (Salesforce, HubSpot) with updated client records.
Client Coordination & Relationship Management
Prepare and send proposals, contracts, and invoices.
Follow up with clients for payments and contract confirmations.
Assist in resolving client issues before/during/after events.
Event Logistics & Operations Support
Coordinate booth/sponsorship allocations with the operations team.
Ensure exhibitor/sponsor deliverables (logos, branding, tickets) are processed.
Assist in on-site event coordination if required.
Administrative & Reporting Tasks
Track sales metrics (leads, conversions, revenue).
Generate reports for management on sales performance.
Process payments and manage invoicing.
Marketing & Promotions Assistance
Work with marketing to distribute promotional materials.
Support email campaigns and social media outreach for sales.
Requirements & Minimum Experience
Education & Skills
Education: Diploma or degree in Marketing, Business, Events, or Hospitality (preferred but not mandatory).
Experience:
Entry-level: 0-2 years in sales support, customer service, or event coordination.
Mid-level: 2+ years in event sales, sponsorship sales, or B2B sales coordination.
Technical Skills:
CRM software (Salesforce, HubSpot).
Microsoft Office (Excel, PowerPoint, Word).
Basic knowledge of email marketing tools (Mailchimp, Eventbrite).
Soft Skills
✔ Strong communication & interpersonal skills (for client handling).
✔ Highly organized & detail-oriented (managing multiple clients/deadlines).
✔ Ability to work under pressure & tight deadlines.
✔ Basic negotiation & persuasion skills (upselling sponsorships).
An Event Sales Coordinator supports the sales team in driving revenue for events (conferences, trade shows, exhibitions, corporate events) by managing leads, client communications, and sales logistics.
Key Duties:
Sales Support & Lead Management
Handle inbound inquiries (emails, calls) from sponsors, exhibitors, and attendees.
Qualify leads and pass them to sales executives.
Maintain CRM (Salesforce, HubSpot) with updated client records.
Client Coordination & Relationship Management
Prepare and send proposals, contracts, and invoices.
Follow up with clients for payments and contract confirmations.
Assist in resolving client issues before/during/after events.
Event Logistics & Operations Support
Coordinate booth/sponsorship allocations with the operations team.
Ensure exhibitor/sponsor deliverables (logos, branding, tickets) are processed.
Assist in on-site event coordination if required.
Administrative & Reporting Tasks
Track sales metrics (leads, conversions, revenue).
Generate reports for management on sales performance.
Process payments and manage invoicing.
Marketing & Promotions Assistance
Work with marketing to distribute promotional materials.
Support email campaigns and social media outreach for sales.
Requirements & Minimum Experience
Education & Skills
Education: Diploma or degree in Marketing, Business, Events, or Hospitality (preferred but not mandatory).
Experience:
Entry-level: 0-2 years in sales support, customer service, or event coordination.
Mid-level: 2+ years in event sales, sponsorship sales, or B2B sales coordination.
Technical Skills:
CRM software (Salesforce, HubSpot).
Microsoft Office (Excel, PowerPoint, Word).
Basic knowledge of email marketing tools (Mailchimp, Eventbrite).
Soft Skills
✔ Strong communication & interpersonal skills (for client handling).
✔ Highly organized & detail-oriented (managing multiple clients/deadlines).
✔ Ability to work under pressure & tight deadlines.
✔ Basic negotiation & persuasion skills (upselling sponsorships).
JOB SUMMARY
Event Sales Coordinator
EXPRESS GROUP ENTERPRISE PTE. LTD.
Singapore
2 days ago
N/A
Full-time
Event Sales Coordinator