Manpower Singapore

Web Developer (Marketing) | Upto $5k

Manpower Singapore| Date Posted: 2-Jan-2021
EA Licence No: 02C3423
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Job Nature:

Job Description

Job Scope:
  • Be involved in client projects, web tracking implementation, campaign measurement, precision marketing initiatives and fine customer segmentation projects.
  • Optimization and designing of advertising campaigns
  • Focusing in web analytics concepts, implementation experience and setting up tracking scripts, ability to work with Google Analytics, Adobe Analytics
  • Report management and setting up KPI frameworks

Job Qualifications:
  • Degree holder in Marketing or any related field
  • 2 - 4 years of Digital Marketing background with Martech or Adtech experience
  • Experience with web analytics tools i.e. Google Analytics, Adobe Analytics, setting up website tracking and website optimization.
  • Experience setting up and optimizing digital marketing campaigns in any digital channel e.g. Google Ads, FB Ads, MailChimp, Programmatic etc.
  • working knowledge of HTML, JavaScript, web cookies
  • Preferably have used different DMPs (Lotame, Adobe) & DSPs (The Tradedesk, Mediamath), analytical software (Adjust, Appsflyer, Google Marketing Platform)
  • Basic scripting proficiency in SQL and Python will be a good start
  • Exposure to CRM programs, customer lifecycle management and marketing
  • Understanding of precision marketing concepts as well as segmentation techniques
  • Strategic thinking, ability to articulate data strategy for clients across different industries

Carolyn Ann Santibanez Mendoza EA License No. 02C3423 Personnel Registration No. R1105160

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