*Urgent* 3 months contract Digital Marketing Specialist (Foreign Bank, Up to $4,800)

Recruit Express Pte Ltd| Date Posted: 13-Feb-2021
EA Licence No: 99C4599|EA Personal Registration No: R1986990
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Job Nature:
Position Level:
Diploma, Bachelor's / Honours

Job Description

Jobs Responsibilities

  • Work with the Head of Marketing and AVP Cards Marketing, to develop marketing plans to drive Cards business, loans growth, adoption and growth of digital solutions and digital payments
  • Drive data-driven marketing campaigns across all customer touch points, which are relevant, real-time and targeted
  • Lead Cards usage program across dining, shopping and e-commerce to drive awareness of new and existing offers and top-of-wallet card preference
  • To drive new adoption for new ad tech tools such as DMP and implementation of marketing campaigns for sharper targeting and optimization
  • To participate in scrums or task forces at the country and regional level
  • Manage the overall marketing outputs across all marketing channels, for relevant portfolios, along with product management teams locally and regionally
  • To track and analyze the campaign results as part of campaign optimization and to identify a winning formula to drive business results
  • To champion test and learn on media placement, targeting and messaging
  • To work closely with product managers to ensure quality output with effective execution of the respective products
  • To work with creative agencies to develop creative, sharp and succinct communication, drawing from insights, personas and other proactive means of collecting meaningful inputs.
  • Work proactively with media partner and media agency to develop marketing campaigns and optimize media output


Job Requirements

  • Min. 4-5 years of digital marketing experience
  • Able to start work within short notice


Application Procedures
Interested candidates, please email your resume to:

Attention: Lynn Mak Ling Ling (CEI No. R1986990)
[Click Here to Email Your Resume]
Recruit Express Pte Ltd (EA No. 99C4599)

Company Overview
Recruit Express Pte Ltd