Manpower Singapore

SEM Specialist (Digital Marketing) | Perm | Fintech

Manpower Singapore| Date Posted: 9-Aug-2020
EA Licence No: 02C3423
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Job Nature:
Permanent
Position Level:
Experienced

Job Description



Responsibilities:
  • Setup new campaigns from scratch, including tag management, landing page optimization
  • Keywords, competitors, and industries research
  • Daily optimization and analysis of all advertising campaigns
  • Analyzing revenue, campaign performance, click and conversion rates, ROI, daily ad spend
  • Improving CVR by optimizing the customer journey and landing page performance
  • Monitoring and reporting performance


Requirements:
  • At least 3 years of experience in digital marketing with a focus on SEM/Displaay/Video
  • Knowledge of web analytics tools and suite of Google solutions (Google Analytics, Tag Manager, Search Console, SEMRush, etc.)
  • Experience managing Google Ads; setting up, analyzing, and optimizing campaigns in the native platform
  • Proficient in Microsoft Excel. Excel knowledge is extensive enough to utilize spreadsheets to organize complex data sets for reporting and tracking
  • Have a basic understanding of SEO and how it relates to paid search strategy
  • Stay up-to-date with the latest digital marketing technology developments
  • A strong desire and growth mindset to learn about all facets of digital marketing



Interested applicants kindly send in your resume to [Click Here to Email Your Resume]
We regret to inform that only shortlisted candidates will be notified.

Yeo Su Qing Cheryl
Personnel Reg No.: R1434940
EA License No.: 02C3423

Cheryl, Su Qing Yeo EA License No.: 02C3423 Personnel Registration No.: R1434940

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Manpower Singapore