Marketing Manager (Part-time)

CFB Bots Pte Ltd| Date Posted: 22-Oct-2019
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Job Nature:
Part Time
Position Level:
Experienced, Manager
Qualification:
Bachelor's / Honours

Job Description

We are looking out for a creative, self-driven and experienced Marketing Manager to join our team.  

About the Role

Reporting to the General Manager, your key role is to develop and implement marketing strategies to promote our products and services. Specifically, your key responsibilities will encompass the following:

  • Conceptualize, develop and execute strategic marketing plans
  • Identify customer pain points and the opportunities that the company can fill
  • Engage and grow our digital presence through various online and offline medium such as websites, search engines, social media, email, etc
  • Creating content for website and social media accounts including graphics, blogs or videos
  • Create marketing assets for distribution through various channels
  • Monitor, analyse and optimise our marketing efforts
  • Work with our partners on joint marketing campaigns to achieve ROIs
  • Conduct market research on industry trends and perform competitors’ analysis
  • Build brand awareness and positioning
  • Support sales and lead generation effort


Requirements

  • Degree in Marketing/Business or relevant discipline
  • At least 3 years of marketing experience in the software and technology industry
  • Excellent written and spoken communication skills
  • Ability to work independently in a fast-paced environment
  • Innovative and talented digital native with out-of-the-box approaches to marketing
  • Experience with latest digital platforms and technologies, and social media trends
  • Ability to create engaging and relevant content for the web and growing an audience
  • Highly creative and has experience in running digital and offline campaigns
  • Experience in digital marketing with a passion for emerging technologies
  • Demonstrated understanding in identifying target audiences
Company Overview
CFB Bots Pte Ltd