Digital Marketing Manager
The Digital Marketing Manager contributes to the realisation of the organisation's business strategies by driving its marketing and public relations programmes. He/She is also responsible for directing the organisation's communication plans, generating data-driven commercial insights and monitoring budgets. The Marketing Manager works in a fast-paced, dynamic and digitally-centric environment where he/she is expected to lead the development of appealing marketing concepts to promote the organisation and its products. The Marketing Manager is an innovative, energetic, collaborative and highly adaptable team leader. He/She is digitally-savvy and possesses a strong business acumen with a high level of initiative and capacity to work under high pressure.
What skills are required?
This job requires you to influence others and drive results through collaboration. You must be able to work with colleagues and contacts at all levels of an organization to develop compelling offers and drive growth.
Also important are strong writing skills, to effectively communicate your brand’s message, and data analysis skills, to extract value from reporting tools.
Adaptability in the ever-changing digital space and the ability to think like a consumer are also essential. A digital marketing manager has to not be afraid to try new things, take chances, fail and test everything,
Rascals@Harvard Pte Ltd / My Gym Singapore