Contract Senior Digital Marketing Specialist, Wealth Management - Foreign Bank (Up to $4,500)

Recruit Express Pte Ltd| Date Posted: 14-Oct-2020
EA Licence No: 99C4599|EA Personal Registration No: R1986990
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Job Nature:
Position Level:
Diploma, Bachelor's / Honours

Job Description

Jobs Responsibilities

  • Responsible for compiling and analyzing sales and market data and providing valuable feedback and actionable insights to team and Management.
  • Responsible for Company Social Media account and oversee marketing campaigns to promote products and serv
  • Work with the Head of Marketing and AVP Retail Marketing, to develop marketing plans to drive Wealth Management business, loans growth, adoption and growth of digital solutions and digital payments
  • Drive data-driven marketing campaigns across all customer touch points, which are relevant, real-time and targeted
  • Support on the implementation of full-funnel Wealth Management acquisition campaign, including support on concept development, shoot production, trafficking creative assets and liaising with both media and creative agencies
  • To drive new adoption for new ad tech tools such as DMP and implementation of marketing campaigns for sharper targeting and optimization
  • To participate in scrums or task forces at the country and regional level
  • Manage the overall marketing outputs across all marketing channels, for relevant portfolios, along with product management teams locally and regionally
  • To track and analyze the campaign results as part of campaign optimization and to identify a winning formula to drive business results
  • To champion test and learn on media placement, targeting and messaging
  • To work closely with product managers to ensure quality output with effective execution of the respective products
  • To work with creative agencies to develop creative, sharp and succinct communication, drawing from insights, personas and other proactive means of collecting meaningful inputs.
  • Work proactively with media partner and media agency to develop marketing campaigns and optimize media output
  • ices.
  • To prepare, compile and analyze accurate reports(Sales forecast, Inventory ageing etc.) using data from internal and external sources
  • To study and analyze data over time to forecast of sales trends and work with Team members and other Departments 
  • Updating, promoting & Monitoring Social Media sites Posting, comments, happening & Trends
  • Content to be supported by HQ and other related oversea company
  • Building customers contact base and keep them posted update on Corporate updates, press release, Go To Markets activities, New Products announcement  etc.


Job Requirements

  • Min. 4-5 years of experience in strategic marketing communications
  • Digital marketing experience is a must
  • Knowledge of the wealth management landscape within the Singapore market or equivalent developed market context preferred
  • Good knowledge and use of media tools and channels


Application Procedures
Interested candidates, please email your resume to:

Attention: Lynn Mak Ling Ling (CEI No. R1986990)
[Click Here to Email Your Resume]
Recruit Express Pte Ltd (EA No. 99C4599)

Company Overview
Recruit Express Pte Ltd