The American Club

Communications Manager

The American Club| Date Posted: 20-Apr-2019
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Job Nature:
Permanent
Position Level:
Experienced
Qualification:
Bachelor's / Honours

Job Description

Summary

The Marketing Communications Manager is responsible for specific aspects of club communications, including campaign execution, internal communications, and membership marketing. This role supports Public Relations, content development and a variety of daily and project-based tasks involving copy writing, material development, executive approvals, dissemination of information, progress tracking and reporting.  This is a multi-faceted role that relies heavily on strong interpersonal, writing, organizational, and independent project management skills. The position reports to the Director of Marketing and Communications. The incumbent will also be managing a team of skilled specialists responsible for the design, creation, implementation and evaluation of marketing and communications programs including messaging, digital marketing, and collateral creation to support the various business units.

Essential Duties & Responsibilities

Redevelopment

  • Work with Redevelopment consultants and Management to develop messaging for internal and external audiences
  • Draft, edit and distribute news and internal employee communications related to The Club’s Redevelopment project
  • Review, edit and write content for The Club’s magazine, website, social media platforms and e-Newsletter
  • Integrate with internal teams including: General Manager’s Office, Finance, and Facilities
  • Develop PowerPoint presentations for a variety of communication needs
  • Support internal employee and community events as needed

Internal Communication

  • Work with People Development Team to develop messages and channels for staff communication
  • Draft, edit and distribute news and internal employee communication Club wide
  • Support the Leadership Circle meetings, with notices and powerpoint presentations
  • Support internal employee and community events as needed

Communication for the General Managers’ Office

  • Work with the General Manager,  Assistant General Manager, and General Committee to develop messages for members and staff
  • Draft, edit and distribute General Manager and Club leadership communication as needed, including Club wide, to staff, or directly to members
  • Draft and edit the General Manager and President’s Message for the magazine

The 70th Anniversary Book

  • Work with the Club’s historian and book designers to deliver a 70th anniversary book to members within the 70th anniversary year
  • Copy edit the chapters received by the Club’s historian
  • Research, write and edit the final 2 chapters of the 70th Anniversary book
  • Project manage the book to completion

Social Media 

  • Develop, strategize and implement a social media strategy
  • Support the team on social media key performance indicators

Magazine

  • Manage, collate, and develop content for our bi-monthly magazine
  • Partner with members and staff for features
  • Draft, edit and design the magazine with a graphic designer

Requirements

  • Minimum 5 years’ experience in progressively responsible marketing, communications or journalism positions; Bachelor’s degree, or equivalent experience, in a related field.
  • Exceptional writing and speaking skills a must
  • Proven ability to be proactive, responsive, detail-oriented, demonstrate good judgment and the ability to work quickly across shifting priorities and tight timelines with the goal of delivering best-in-class service, quality, and accuracy
  • Position requires a high degree of adaptability and professionalism. The person in this role faces a variety of internal and external issues and audiences on a day-to-day basis and will be expected to respond to these issues appropriately
  • Demonstrated capabilities across both traditional and non-traditional channels, message development and storytelling in the new media landscape.
  • Demonstrated ability to think strategically in traditional public relations and communications disciplines
  • Experience with examples in professional writing, editing, speaking and presentation skills, planning, budget management, issues and project management
  • Ability to be an articulate, smart decision maker, and think clearly under pressure with strong organizational skills and ability to handle multiple tasks and meet deadlines
  • Demonstrated team and marketing integration experience in a business environment, consumer brand marketing, communications/PR experience and working knowledge needed to support the club’s strategic direction
Company Overview
The American Club