Brand Manager (beauty & wellness brands)

Before The Panel Pte Ltd | Date Posted: 15-Dec-2018
EA Licence No: 17C8734 | EA Personal Registration No: 1653030
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Job Nature:
Position Level:
Experienced, Manager
Diploma, Bachelor's / Honours, Masters / PhD

Job Description

The well-established hiring company is the marketing & distribution guardian of various well-known international wellness & lifestyle brands, & is on the cusp of launching a new wellness product in Singapore.

The ideal candidate has a good background in the beauty & wellness industries, with in-depth & hands-on capabilities in merchandising.


  • Manage assigned brands’ growth & all aspects through the supply chain

  • Develop online & offline marketing strategies

  • Create & maintain brand strategy/ identity/ message - increase brand loyalty, market share & customer database

  • Play a key role in the buying, sourcing & manufacturing of the brands’ products; vetting & negotiation with vendors

  • Forecast sales & volume; manage external agencies & ensure marketing budgets are met

  • Seek out & maximise growth marketing opportunities

  • Development of brand assets, content creation - oversee the seamless integration of all marketing channels

  • Coordinate with relevant operational personnel (warehouse/ finance/ sales/ visual merchandising) on execution of promotion mechanics & logistics

  • Competitor analysis; preparation of market analysis & business reports to management team


  • A background in the beauty & wellness industries

  • In-depth & hands-on capabilities in merchandising

  • Capabilities in omni-channel marketing (retail & digital), media planning, events management & public relations/ corporate communications

  • A strategic mind for market analysis & agility in reacting to & anticipating changing trends & opportunities

  • A degree in Business Management, Marketing or any related discipline + 5+ years of experience is preferred

Your application:

Apply at (PREFERRED) or email belinda[at]beforethepanel[dot]com with your current salary & date of availability.

Salary: (-/+) $5,500; commensurate with experience

Only shortlisted applicants will be contacted.

© 2018 BEFORE THE PANEL PTE LTD All Rights Reserved - this may only be reproduced/ reprinted in its entirety; no part may be copied or reproduced without mention of the Company name

Job posted by:

Before The Panel Pte Ltd, EA Licence No. 17C8734
Belinda Au Yong Chiu Kuan, Regn. ID: 1653030

Company Overview
Before The Panel Pte Ltd