Brand Executive, Men's Grooming

Mandom Corp (Singapore) Pte Ltd| Date Posted: 7-May-2020
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Job Nature:
Position Level:
Bachelor's / Honours

Job Description



  • Manage the operational aspects of assigned brands.
  • Develop campaign communications and run integrated marketing plans for the assigned portfolios to ensure the brands gain sufficient exposure through Marketing/Social Marketing/Trade Activities/Events, etc.
  • Brainstorm new and innovative growth campaigns for the brands.
  • Develop and implement new brand initiatives/launches by working with relevant external partners/principals to ensure campaign timelines are on track and met.
  • Perform SWOT analysis and participate on various research projects as required.
  • Build and execute online and offline marketing initiatives to achieve the company’s business development objectives.
  • Develop distribution channels and meet trade buyers occasionally to discuss business plan growth.
  • Support sales team with any requested Below-The-Line materials to bring maximum awareness, store visibility and exposure for promotions specific to channels.
  • Work and coordinate with external agencies on promoters, sampling activation, events and logistics arrangement to execute trade activities in the trade for any execution, etc.
  • Attend to other ad-hoc duties assigned by Immediate Supervisor.


  • Candidates must possess at least a Bachelor’s Degree in Marketing, Business Studies, Business Management, Retail Merchandising or Marketing equivalent.
  • 2 years of prior relevant marketing working experience in FMCG industry (preferably in Beauty and Personal Care) or Retail.
  • Possesses relevant working experience in handling the full spectrum of marketing campaigns and events.
  • Our Men’s grooming products requires its Male Executives to have knowledge on our products and its usage.
  • Possesses the passion for FMCG (Haircare, Hairstyling and Skincare) Men’s products.  
  • Understands brand marketing, consumer behavior and able to identify trends in the market.
  • Possesses good communication and interpersonal skills, is analytical and has an eye for details.
  • A motivated team-player who is resourceful, creative and able to work independently.
  • Proficient in Microsoft Applications. 
Company Overview
Mandom Corp (Singapore) Pte Ltd