Assistant Digital Marketing Manager

Jobster Pte Ltd (EA License No: 06C5060)| Date Posted: 10-Jan-2021
EA Licence No: 06C5060|EA Personal Registration No: 200818951C
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Job Nature:
Permanent
Position Level:
Experienced, Manager
Qualification:
Diploma, Bachelor's / Honours

Job Description

Responsibilities:

  • Digital marketing lead (SEO/SEM/Social Media) who will spearhead digital activities that includes managing search, online marketing campaigns and social media to drive TOM awareness for the brand, promotions and drive traffic/sales to eStore
  • Work within marketing team to develop Digital strategy and oversee the online customer journey across social media and all online platforms
  • Work closely with the campaign leads to develop digital media plan and ensure its smooth execution
  • Lead on content management for social media & community management
  • Manage agency to deliver and optimize digital campaigns inclusive of SEM
  • Monitor, track and analyse digital campaigns to improve traffic and conversion rate to eStore
  • Regularly check and gain insights into competitors’ activities via use of social monitoring tools
  • Manage budget, ROI and KPIs for all digital initiatives
  • Stay up-to-date with digital media technologies and latest trends

Requirements:

  • Diploma or Degree in marketing or any relevant field
  • At least 3-5 years of relevant digital experience from retail ot digital media agency
  • Prior experience on ecommerce platform will be considered favourably
  • Knowledge on SEO/SEM as well as web analytic tools
Company Overview
Jobster Pte Ltd (EA License No: 06C5060)