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Product Specialist - Diagnostics at MP Biomedicals Asia Pacific Pte Ltd

Product Specialist - Diagnostics

MP Biomedicals Asia Pacific Pte Ltd Pioneer Permanent

Basic Functions:

  • Provide marketing and technical support for existing and newly developed / launched products
  • Responsible for the execution of the product launch and development process while collaborating with the product development team
  • Develop some marketing / technical contents and work with the graphic designer to produce various marketing collaterals (brochures, videos, webpages, social media posts, etc.)
  • Develop the contents for product training, conduct a presentation / webinar and/or product demonstration as necessary
  • Facilitate engagement with customers / collaborators to perform a product evaluation / sampling
  • Develop and implement sales and marketing strategies (especially for newly launched products) to achieve business objectives
  • Assess customer needs and market competition globally
  • Provide helpful product recommendations / suggestions to sales and marketing team (direct sales team and channel partners)
  • Handle and resolve any customer issues or potential problems and product related activities; perform other tasks assigned by the supervisor.


  • Support the development of new products
  • Suggest the improvement for existing products
  • Manage the launch of new products
  • Conduct market research and analyse the industry trends
  • Build and maintain customer relationships
  • Resolve any customer issues
  • Collaborate with the development team on the progress and launch of new products


  • Minimum of a Bachelor’s Degree in life sciences / biological sciences / biomedical sciences or a related field
  • Minimum of 2-3 years of experience in a similar role
  • Strong customer service skills
  • Excellent verbal and written communication skills (proficiency in both English and Mandarin is highly desirable)
  • Strong analytical skills
  • Strong attention to detail
  • Strong problem-solving skills
  • Strong organizational skills

Ability to: work well in a team environment and a fast-paced environment

Knowledge of: in-vitro diagnostics (IVD) devices or reagents, biochemicals, marketing

Education: At least BSc degree in Life Sciences or related field. Minor in Marketing will be an added advantage.


  • 2-3 years of experience in a related field
  • Prior working experience in IVD industries is desirable.

Recommended Skills

  • Market Research
  • Marketing
  • Product Improvement
  • Product Knowledge
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