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Senior SEO Specialist job in Singapore at TANGSPAC CONSULTING PTE LTD

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Senior SEO Specialist at TANGSPAC CONSULTING PTE LTD

Senior SEO Specialist

TANGSPAC CONSULTING PTE LTD Singapore Contract

Job description:


● Develop and execute SEO strategies to ensure our news websites and content are optimised for search engines; increase organic traffic and search engine rankings and expand the reach of our brands’ digital presence

● Conduct keyword research and analysis to identify target keywords and opportunities for optimization

● Continuously monitor and evaluate website analytics to track SEO performance, use data-driven insights to guide and generate actionable recommendations and improvements.

● Collaborate with other teams such as editorial, product, marketing and technical teams to develop and execute on-page, off-page and technical SEO strategies

● Evangelise and Integrate SEO best practices into the workflows and processes of relevant departments and teams

● Deliver reports to communicate SEO effectiveness and success

● Responsible for ongoing front-end and back-end SEO optimisations

● Develop and conduct SEO competency and training programs

● Stay up-to-date with latest SEO trends and best practices



Requirements

● Bachelor's degree in Marketing, Communications, or related field

● 6 to 8 years of relevant experience in SEO and digital marketing with a proven track record of success

● Strong knowledge of on-page SEO: Optimizing content, website structure, URL structure, meta tags, images, headings, search engine algorithms, ranking factors

● Strong understanding of off-page SEO: Building backlinks, improving website's authority, promoting content on social media and other websites

● Experience with technical SEO: Improving website's speed, mobile responsiveness, website security, site architecture, etc

● Familiarity with SEO tools, such as Google Analytics, Ahrefs, Moz, and SEMrush

● Knowledge of HTML, CSS, JavaScript, server-side scripting languages and website development best practices

● Excellent analytical and problem-solving and project management skills

● Ability to measure and report on SEO success.

● Ability to work both independently as well as with different cross-functional teams.

● Strong verbal and written communication skills

 

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