• Assessments of marketing opportunities and target markets

• Intelligence gathering on industry trends, customers and competitors

• Identify new markets and attracting new clients

• Business development and exploring business opportunities for the organisation

• Implement business models so as to create new ventures

• Identify likely sales points, develops strategic plans and sales and pricing strategies including action plans, implementation, forecasts and analysis, sales/marketing operating budget and scheduling expenditures

• Ensures effective control of sales and marketing results and determines improvements and changes in achieving the sales and marketing objectives within the designated budgets

• Successfully manage and lead marketing and sales team, and generating new prospects and corporate accounts

• Plan, develop, implement and evaluate advertising and promotional programs including print, online, social media etc

• Identify and attend, or plan and organise tradeshows and other business functions to keep abreast of developments in the marketplace, to find potential new business, and to market company’s end-to-end solutions

• Protects organisation’s value by keeping information confidential

• Other ad-hoc duties as assigned by the company